Tag: analytics
Three PR Tips to Support Your SEO Strategy
With digital completely transforming the customer journey, it’s paramount to establish a holistic, integrated approach in your communications that encompasses all marketing functions. This includes the SEO and PR domains, which to some may seem worlds apart, but have to operate side by side to grow and amplify your company’s ...
Digital Transformation: 3 Steps to Overcoming the Chaos (for Web Marketers)
The scope of digital marketing has been evolving rapidly, and for anyone who is in a full-time digital marketing position, the constant introduction of new technologies, tools and best practices could easily feel overwhelming.
Lead in the Digital Age with OpenEdge
Customers expect more than ever in a transforming digital landscape. Take full advantage of OpenEdge to stay modern and boost performance.
Optimize Marketing and Sales with Sitefinity Insight Attribution
Attribution is the practice of assigning value to company activities based on their effect on desired business goals. Measuring it gives us an idea about which company processes or initiatives need to be optimized.
Measuring attribution is not a complex concept. What makes it challenging is gathering and analyzing the ...
Logi Info to Google Analytics with DataDirect Cloud ODBC
Get the most out of Logi Info business intelligence though integration with Google Analytics via DataDirect Cloud ODBC.
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