We’ve heard it all before – more and more data is generated every day. Twitter users average over 100,000 per minute tweets. Facebook users post 684,478 pieces of content. Crazier still, online shoppers spend an average of...
What if your retail store could simultaneously reach every potential buyer on the planet through totally personalized marketing offers based on location, buyer behavior, buyer history, social media, global economic conditions, and world events? The possibilities are endless with “quantum data” and...
When considering the big data initiatives in organizations today, I am reminded of a quote from the King of Hearts during Alice’s trial in Lewis Carroll’s Alice’s Adventures in Wonderland:
“This is very important…Unimportant, of course, I meant – important, unimportant, unimportant,...
These days, you can’t open a newspaper, flip through a trade publication, or browse a tech news site without coming across a Big Data story, and for good reason — data helps companies make better business decisions. Last year saw the proliferation of Big Data across all enterprises and organizations....